Blog Stats, Traffic and Followers: The Only Way to Measure Reach?

Thursday, February 4, 2010

Are your blog stats holding you back?

A few weeks ago I submitted my blog to be considered for a product testing opportunity. I was really excited because the product is something I feel I need, I can see myself using for more than just its intended purpose and really feel would impact my life greatly.

The PR company sent a survey asking about my traffic, other stats and any accolades I have received. Basically, they wanted to know how popular I am. I submitted my answers and knew I probably won't have a shot at participating. I'm bummed because I know I can give a really thorough review based on the areas I see myself using this product. I've already got several post ideas as to how I would use it. Now I'm not so sure I'll get the chance.

The panel I'm participating in Saturday at Blissdom is about advertising. Working with the other panelists on the presentation got me thinking about blog stats and traffic and how those things are measured. In my mind, blog numbers don't always paint an accurate picture of a person's influence.

So many of us have smaller, personal blogs with low numbers comparatively. But, so many of us are on the PTA, lead girl scouts, are active in our childrens' classrooms, on their sports teams, we volunteer, we have busy social lives, etc. etc. And, if we're active within our social media circle, then there's even more of a chance something we talk about will also be talked about by other influencers. 

I hear so many times that PR and brands want to develop long lasting relationships with us, but the first questions I'm asked are almost always about my stats. It's frustrating and I feel like I'm caught in a vicious circle: my blog isn't big enough for some opportunities but the chance to talk about those opportunities could help my blog grow. I'm not sure what the formula needs to be to include other avenues of influence, but I hope someone figures that out soon.

I'm hoping some of the things I pick up at Blissdom will help me find a way to make the most of the opportunities that do come my way, and open the door to new ones. How have you overcome the stats challenge? What have you done to help you get noticed?

Photo from Google Images and psdgraphics.com

Living With Boys, Never a Dull Moment

Monday, February 1, 2010

Tyler had Martin Luther King day off of school. We got up on Tuesday and started getting his breakfast and lunch ready. He must have still been in vacation mode, not realizing he had school that day, because I came out of the kitchen to tell him his breakfast was ready and saw this:


Love this kid!

Tastemaker Challenge #3 Meals in a Time Crunch

Friday, January 29, 2010

For the third and final Tastemaker 2010 challenge, we were to prepare a meal in 30 minutes or less. I found a Loaded Baked Potato soup recipe to use up all the potatoes I had leftover from the last challenge.

If I make this again I'll only use 3 potatoes instead of 5 and increase the chicken stock to 3 1/2 - 4 cups. The soup went from liquid-y to almost mashed potato consistency after I turned it off as the potatoes soaked up all the moisture. 

Being part of the Tastemaker Challenge was fun. It was a little out of my comfort zone since I'm no chef but I liked looking for the recipes. 
I'm looking forward to our final challenge at Blissdom. If you'll be there please RSVP for the party and make sure you say hello!

Video #1- Potatoes Celebrate National Seafood Month here.
Video #2- Meals on a Budget here.
Video #3- Nutrition in a Time Crunch here.
 
The US Potato Board and Fleishman-Hillard are covering my costs to attend the Blissdom conference and provided money to buy and/or ingredients for the Tastemaker meals.

You Know You're Coupon Crazy When

Thursday, January 28, 2010



...this happens and it almost makes you cry.

Tastemaker 2010 Challenge #2: Nutrition on a Budget

Tuesday, January 26, 2010

Something I've been wanting and needing to do is start menu planning. I'm the type who, come 4 o'clock, is usually still not sure what I'll be serving for dinner. I know that menu planning saves time and money. I know what I'm supposed to be doing, I just haven't had the motivation to do it.

Since my first real experience using coupons and grocery store circulars, I'm feeling more confident about how to shop and maximize savings so menu planning seems like the next logical step. In my second Tastemaker video, I talk a little bit about how I plan to get started as well as make a recipe using some featured sale items from this week's Vons circular.

The recipe is from Rachel Ray. I changed mine slightly, omitting the sour cream, heavy cream and carrots. 

A few other Tastemaker notes:
*If you are going to be at Blissdom, please RSVP for the Tastemaker Showdown Party and say hello. I need all the support I can get!

*View the new video and the first, Ideas for a Movie Night themed party on You Tube.  Don't forget to rank the videos with five stars please!

*Get to know the other Tastemaker Challengers, view recipes and learn about potato nutrition on the Mom's Dinner Helper site.

The US Potato Board provided a stipend for supplies to make my recipe and are covering my expenses for the Blissdom conference. Thank you Fleishman-Hillard for being so beyond patient!

I Thrive Under Pressure (I Hope)

Monday, January 25, 2010

Let's hope the second and third wind I used to get when I was a working mom kicks into high gear soon.



-I will most likely have to re-shoot part of my Tastemaker video.
-I still have one more video to make.
-Blissdom is right around the corner.
-I still need to arrange after school childcare for Tyler for while I'm away.

-Our family vacation is right after that.
-I still need to arrange for cat sitting while we're away.
-Said cat shit on the carpet this morning.
-I used the Spot Bot and promptly spilled the dirty water back into the carpet.
-I'm taking Tyler to the doctor shortly because the side of his neck is swollen and tender to the touch since yesterday.



The pressure is on, but I can take it. How has your day been so far?

Wordless Wednesday: Underwater Parks Day at SEALIFE Aquarium

Wednesday, January 20, 2010


 
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